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About

Pamela Crooke

PhD, CCC-SLP • Chief Strategy Officer

Pamela J. Crooke is the Chief Strategy Officer and Director of Research, Content, Clinical Services, and the Social Thinking Training & Speakers Collaborative.


Dr. Crooke has co-authored, with Michelle Garcia Winner, five award-winning books related to Social Thinking: Socially Curious and Curiously Social, You Are a Social Detective, Social Fortune or Social Fate, Social Town, and their book geared to adults, Good Intentions Are Not Good Enough. She and Winner collaborate on writing articles and blogs that appear on the Social Thinking website and in a wide array of publications.


Prior to joining the Social Thinking team, she coordinated the Autism interdisciplinary clinical services at the Tucson Alliance for Autism, served as a clinical and academic faculty member of three universities, and worked in the Arizona public schools for 15 years. Pam is a prolific speaker both in North America and abroad, giving workshops, presentations, and training staff on Social Thinking methodology. She has co-authored books for young children and teens including the Autism Society of America Literary Book of the Year in 2012. She is on the board and/or is a member of a wide range of organizations related to autism and speech/language and has been the recipient of several foundation and community grants. In 2011, she received the Outstanding Achievement Award with Co-recipient Michelle Garcia Winner from the California Speech, Language and Hearing Association (CSHA).


Her most recent publications focus on using Practice-based research to examine how educators, mental health specialists, and parents utilize strategies within the Social Thinking methodology. Pam maintains an active clinical practice of both adolescents and adults.


Click here to download Pam's CV


Financial Disclosure

Financial: Pamela Crooke is employed by Think Social Publishing, Inc., as an author/speaker. She receives a salary, but does not receive additional compensation for speaking or royalties for books or products. She is also employed by the Social Thinking Center, as a therapist.
Non-financial: No relevant non-financial relationship exists.


Honors & Awards

  • Outstanding Achievement Award, California Speech- Language-Hearing Association (CSHA)

    Outstanding Achievement Award, California Speech- Language-Hearing Association (CSHA)

    California Speech, Language and Hearing Association (CSHA), District 4 – Outstanding Achievement Award to Dr. Pamela Crooke and Michelle Garcia Winner.

  • Tom Jenkins Award Award for Oustanding Clinical Service to Individuals with Autism

    Tom Jenkins Award Award for Oustanding Clinical Service to Individuals with Autism

    Dr. Pamela Crooke received the Tom Jenkins Award for Outstanding Clinical Service to Individuals with Autism – October 2005.

Related Products

Recent Articles

The Updated and Expanded Social Thinking–Social Competency Model: Exploring Sensory Processing, Anxiety Management and Screen Time Overload!

Author(s): Michelle Garcia Winner, MA CCC-SLP, and Pamela Crooke, PhD CCC-SLP

Have you ever wondered how we participate in the social world? How do we know what to do or say in a given situation? The Social Thinking-Social Competency Model breaks down this big, complex process into four foundational steps (or competencies) for our students to learn, use, and build on throughout their lives. Explore the steps and let them inspire your teaching!

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Self-Regulation Strategies for the Self-Regulator: Don’t Let Rock Brain Win!

Author(s): Pamela Crooke, PhD, CCC-SLP, and Michelle Garcia Winner, MA CCC-SLP

It’s wonderful that so many interventionists are teaching self-regulation strategies and flexible thinking using Superflex and the cast of Unthinkables and Thinkables! But the way we use our words to call attention to a student’s behaviors can make the difference between supportive versus punitive teaching. Here are four ways we often see teaching go awry—and helpful tips for what to do instead.

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I'm Interested in You—Well, Sort Of: Social Anxiety, Face-to-Face Communication, Digital Devices, and the Art of Saying "Hi"

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP

As digital devices become ever more pervasive in our world, face-to-face interactions are decreasing while social anxiety and depression are increasing. Discover fresh concepts and activities from the Social Thinking Methodology to help everyone (typically-developing and those with social learning challenges) look up from their phones and participate in face-to-face interaction.

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Stand UP with Social Thinking: 12 Strategies Teaching Physical Movement as Part of Face-to-Face Communication

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP

It's important to teach individuals with social learning challenges how communication involves more than an exchange of words—our bodies play an essential role in face to face interactions. Here are tips for how to teach about and incorporate movement into your lessons!

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10 Levels to Living Independently

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP

For many of our clients, living independently (i.e. functioning without ongoing assistance and flexibly responding to daily demands) doesn’t just happen. We’ve developed a strategy based framework called the 10 Levels to Living Independently to help kids and young adults practice 10 essential independence skills before they venture out on their own.

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Think QuAD: A Free-Range Therapist’s Guide to Fidelity and Social Thinking

Author(s): Pamela Crooke, PhD, CCC-SLP

Pamela Crooke, PhD, CCC-SLP, Chief Strategy Officer describes what should be considered to teach the Social Thinking Methodology with fidelity. To help you teach our curricula with fidelity, we’re in the process of creating fidelity checklists - one page teaching guidelines - for each Social Thinking curriculum.

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10 DOs and DON'Ts for Teaching Superflex

Author(s): Pamela Crooke, PhD, CCC-SLP, and Michelle Garcia Winner, MA CCC-SLP

Superflex® has become super-popular! We have enjoyed hearing from so many people around the world about their love of Superflex and the Team of Unthinkables and Thinkables and the positive effect the Superflex curriculum has on helping individuals become better social thinkers and social problem solvers!

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Adults and Being Social: We're all a Work in Progress!

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP

Here's the bottom line: The general public expects adults who do not manifest obvious social skills problems to use good social skills at work and in the community.

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Change your Ways! (Warning - It's Not as Easy as it Sounds)

Author(s): Pamela Crooke, PhD, CCC-SLP

For most of us, the drive to change our own behavior emerges on or around January 1st with the dawn of a new year and new possibilities for self-improvement. Lose a little weight, stop smoking, exercise more, and eat leafy greens seem to be among the favorites. Most of us are pretty conservative and only select 1 (maybe 2) goals to tackle each year.

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Social Thinking®: A Developmental Treatment Approach for Students with Social Learning/Social Pragmatic Challenges

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP *Peer-Reviewed Publication*

Teaching students with social learning/pragmatic challenges what neurotypical children learn intuitively is an act that blends art and science. This article will describe the development of social learning and social communication and their relationship to social skills. A training and treatment framework referred to as “Social Thinking” will be introduced.

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DOs and DON'Ts for Working with Students in Social Thinking® Groups

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP

As we travel around the country, people are often interested in what we recommend as the “DOs and DON’Ts” related to Social Thinking philosophy and treatment. We start out by saying: be flexible! Be an observer, be supportive, be present! It turns out that what we teach our students and clients is sound advice for us as well.

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Estoy interesado en usted, bueno, algo así: ansiedad social, comunicación cara a cara, dispositivos digitales y el arte de decir "Hola"

Author(s): Michelle Garcia Winner, MA, CCC-SLP, and Pamela Crooke, PhD, CCC-SLP - Interpreted from English by Joana Hall-Olivares

No hay mayor cumplido que prestar nuestra atención a otra persona (cuando es deseada, por supuesto). Ya sea que el enfoque sea breve, sostenido o no dividido, anhelamos el reconocimiento de los demás. La otra cara es lo que podríamos llamar el "anti-cumplido" de un enfoque a medias y dividido entre las pantallas de tecnología y el enfoque cara a cara. Esta atención incompleta e interrumpida transmite un mensaje fuerte: estoy interesado en usted-o algo así… O tal vez no tanto.

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